OUR SUSTAINABILITY MISSION
Our mission is to make the best possible ice cream in the nicest possible way, and to make sure we’re looking out for the planet as much as we are people. We’re committed to always improving our practices, and we’ll never stop moving towards the most responsible and sustainable solutions possible across all of our business.
SO WHAT’S NEW?
Our tubs now have 40% less plastic in them, which makes them more widely recyclable, and the plastic that is left is now made from a renewable plant source. It’s not total perfection yet, but we’re workin’ on it.
We’ve also got a new recycling logo on the tubs, so keep an eye out for it so you can be sure to toss your tub in the recycling bin but only, ahem, after you’ve spooned every last chunk and swirl out of it thank you very much.
We’ve made our tubs more sustainable by switching to a material called BIO PE. This basically means that the source for our packaging materials comes from sugar cane rather than fossil fuels, so it’s plant-based.
What does that reeeeally mean you ask? Well, plant-based packaging is a renewable resource, therefore more sustainable. AND it will still keep your favourite flavour nice n’ safe, almost like a hug, but just colder and without arms.
Subscribe to our newsletter
We’d love to keep you up to date on all things Ben & Jerry’s. Therefore, from time to time, we may wish to email you information that we feel may be of interest to you.